• social media • reputation management • search engine optimization • web • video • print • presentations
- Content Execution: Ongoing creation of content attributes and brand storytelling across multiple modalities (blog, video, ebooks, events, infographics et al). Execution of the content marketing plan and measurement of results.
- Content Curation: Create a system for using already existing content for your blog. (See our exclusive content curation product, Snupiter Curation).
- Influencers ID & Outreach: Find and approach bloggers, customers, fans, and online influencers, encouraging them to write about clients’ products.
- Search & Social Advertising: Creation and management of ongoing advertising on Google, Bing, Facebook, LinkedIn, YouTube (primarily).I would also perform testing and optimization.
- Persona Development: Use client data to segment key audiences and create archetypes to better focus content and social efforts.
- Content Marketing Plan: Analysis of current positioning, competitor positioning, keyword analysis, personas to create a unified content plan with editorial calendar.
- Custom Online Forums: Construction of an online forum or custom social media community on your website.